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Kamis, 27 Juni 2019

LG’s new W series budget smartphones take the fight to Samsung and Xiaomi

LG W30 is the company's most affordable triple camera smartphone yet.

What you need to know

  • LG has launched three new smartphones under its new W series for the Indian market.
  • The new W series frrom LG will take on Samsung's Galaxy M series as well as rivals from Xiaomi's Redmi sub-brand in the budget segment.
  • While the W10 and W30 will go on sale starting next week, the W30 Pro will arrive at a later date.

LG, which currently holds a miniscule share of the Indian smartphone market, has launched a new India-first W series of smartphones to take on Xiaomi and Samsung in the country's highly competitive budget smartphone segment. The company hopes the new W series will allow it to capture a double-digit share of the smartphone market in India within the next two years.

The first devices to be launched under the new W series are the LG W10, W30, and W30 Pro. LG W10 is the most affordable of the three phones, priced at just ₹8,999 ($130). It comes with a 6.19-inch HD+ FullVision display featuring an iPhone X-like notch at the top. Powering the LG W10 is a 12nm MediaTek Helio P22 chipset, along with 3GB RAM and 32GB storage. The phone has a 13MP + 5MP dual-camera setup at the rear and an 8MP front-facing camera. While the W10 lacks fast charging support, it should be able to deliver impressive battery life thanks to a 4000mAh cell.

LG W30 has been priced at ₹9,999 ($145) and comes with slightly better hardware compared to the W10. It offers a marginally bigger 6.26-inch display with a waterdrop-shaped notch and a 12MP + 13MP + 2MP triple-camera setup on the back. The W30 also has a 16MP selfie camera and a more attractive design overall. Both the LG W10 and W30 will be going on sale in India starting from July 3 via Amazon.in.

The most impressive W series smartphone is the W30 Pro, which runs on a Qualcomm Snapdragon 632 chipset and has a 13MP + 8MP + 5MP triple-camera setup. It is also the only W series phone to pack 4GB of RAM and 64GB storage. A notable feature present on all three W series phones is StereoPulse Sound, which basically makes use of a resonance chamber within the phones to amplify the sound output. When it comes to software, all the three phones will ship with "near-stock" Android Pie out of the box. No word on the W30 Pro's pricing and availability just yet.

While there is no doubt that these new W series phones are a massive upgrade over LG's previous generation budget smartphones, they are not even close to best-in-class in terms of the hardware on offer. LG will also have a tough time attracting consumers with an aversion to Chinese brands as it doesn't enjoy the same level of popularity in the Indian market as its compatriot, Samsung.

Best LG Phones of 2019

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